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Southwest Airlines: co-founder Herb Kelleher died

Low-cost pioneer that revolutionized the air transport paradigm

Herb Kelleher died Yesterday at the age of 87. It was the man who in March 1967 together with Rolling King founded Southwest Airlines, the main low-cost airline in the world. Kelleher left the airline's in May 2008 when he resigned from the board of directors and retired as president, remaining full-time worker until 2013. The thrilling success of Southwest Airlines was a model followed and pursued by other low-cost companies around the world are based on point-to-point connections avoiding the hub-and-spoke model and using a single model of aircraft to reduce driver machine passes and higher costs for technician training. Together with King, he gave the start to an epochal change in transport, so much so that the paradigm is increasingly reversed in favor of low-cost compared to traditional airlines that suffer from the effects of competition, failing to close constantly with a budget in active every year unlike Southwest which -for example- since 1973 closes with a positive sign the annual turnover.

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